First of all we need to start explaining what is an Explainer Video and why do you need one, and the next we will make a list of things people overcomplicate or generally forget about why the Explainer Video is just perfect for any business. WHAT DO EXPLAINER VIDEOS DO? The definition is in…
Posts Tagged:explainer videos
Did you know that 93% of marketing professionals are using online video for marketing and communications? And visitors who view product videos are 85% more likely to buy than visitors who do not? Those statistics should be enough of a reason to convince yourself about the need of an Explainer video, but don’t worry,…
No matter if your company is B2B or B2C, you probably have some sort of sales funnel set up to push a prospect down to becoming a client. Depending on your company, your sales funnel could be more or less complicated, but the basic idea is the same: Take an unknown person who could use…
Explainer videos are a crucial part of any company’s online marketing strategy, but many errors can be made. Making a successful explainer video is a multi-step process that needs careful attention during every phase. We asked seven video and marketing experts what they thought was the most common occurring mistake companies tend to make in…
It’s no secret that online content has gone the way of visuals, and if you want to keep up with your competitors you need to integrate dynamic imagery, storylines, and even animation into your marketing strategy. But in which type of visual content should you invest? It isn’t a one size fits all type of…
Between the Internet, traditional advertising, TV and mobile devices, the average person is bombarded by the equivalent of 174 newspapers of data a day. Whether it’s on the tram or subway, on a billboard, on our cup of morning coffee or from glancing at our own mobile phones, it’s nearly impossible to escape the ever-constant…
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