So you are looking into producing a video for your product or service but have no clue what your budget should be. Don’t worry because you are not alone. Budgeting is difficult stuff for everyone. In a perfect situation you would have an unlimited amount to spend on an explainer video for your company, but…
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Almost everything you watch nowadays has some sort of mobile device present throughout the video. Typically it is a Smartphone or tablet, but why? Why do companies pick the device they do and what’s their purpose in the video. Let’s start by tackling the first question, shall we? Throughout the general lifespan of the mobile…
We probably don’t have to tell you this, but online video is becoming the way we digest content these days. Did you know that 22% of social media users regularly incorporate video into their posts? With mobile devices such as tablets and mobile phones, there has been double the engagement of video usage on mobile…
Do you remember about five years ago when we were in the age of point-and-shoot cameras? Or when we use to catch life’s precious moments on camcorders? Don’t you miss that? Me neither. Today we have smartphones for practically everything; taking photos, sharing videos, surfing social media sites…oh, and of course making that once in…
We have all seen those arrows telling you to go that way or this way to the next step in whatever you are doing. They are all around us. Here is the perfect example to help you visualize how important these arrows are. There you are, driving your car until you run into an one-way…
Does your business have a new product, feature, process, or new version being released? If so, then you why not consider using a video to launch it. A video is a great way to deliver content. Not only is it easy to share and likely to be more widely distributed than text content, your video…
Making an explainer script on your own isn’t easy, but it can be done. One of the most important parts of this process, before you get to the production, worry about the characters, etc is writing the script. We’ve talked about how to get started with scriptwriting, but now it’s time to get a bit…
Casually walking down the street you walk by a person wearing a t-shirt with the words “5by” imprinted on the front. Thinking, “Did I read that correctly?” you take a second look. Yep, you did. 5by is turning heads, people! This application is on the right path to becoming something huge within the next year,…
So…you have a mobile app, great! Do you have the users? No? It’s probably because of those boring screenshots and written paragraphs explaining the application. I mean come-on, we are not in the 1990s anymore! Videos demoing mobile applications are trending and VERY popular. The following are a few reasons your mobile app needs this…
One of the best ways to use video is on your landing page of your website. Have you ever come across a website where your first impression of the company was an attention-grabbing, memorable video? That is the type of impression that sticks with the audience and garners interest from consumers all over the world.…