No matter if you are a manufacturer of luxury cars, selling designer handbags or launching the next generation of computer software, animated explainer videos can be one of your most powerful communication tools to grow your business from the inside out. With video becoming the ‘IT’ way to relay information, more and more companies, such as…
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The manufacturing industry in North America has a problem…a really big one that is adversely affecting productivity, profits and overall global competitiveness. To offset this, employers must find an effective way to train, educate and motivate their employees. As stated in a Manufacturing Institute and Deloitte and Touche sponsored report entitled “Boiling Point?”, the biggest…
In an age where physicians and professionals in the medical industry are largely rated on their patient satisfaction scores, it is critical that they ensure their patients and clients are well-informed and educated regarding their treatments and procedures. According to a study published in the Official Journal of the Society for Academic Emergency Medicine (AEM),…
Today businesses all over the world are recognizing the power of whiteboard animation to help build greater brand awareness and sales. In the promotional video, eVestment used a whiteboard animation to break down a complicated subject matter into something that was both entertaining and easy to understand. As a result, this video received 2,500 views with an 81% engagement rate…
You’ve created an online video for your company. Congratulations! Now you need to promote it. There are great ways to feature your videos besides just posting on on Facebook or Twitter. If you want your videos to receive high number of views, then you must find creative ways to get your video exposed. Here are…
There is a fine line between “brilliant” and “inappropriate” when using humor in your web video. It’s important to create a balance between your company’s values and maintaining viewer interests. In the absence of humor or an entertainment value, a company’s description can seem dull and fail to achieve the objective of hooking its viewers.…
Nowadays, 55% of all email “opens” happen on a mobile device according to research by Yesmail, and mobile-only viewers grew by 64% during the second half of last year. This means optimizing video email marketing for mobile devices is absolutely critical as these stats are only going to continue to grow. Reading an email that isn’t…
There are a number of different ways to communicate your value proposition to current or potential customers through a demo video. Demo videos are a terrific method for conveying how your product or service works, and it can be beneficial and in many cases, they use animation to break down the concept behind their offering. However,…
Typically, when thinking of incorporating online videos, most businesses don’t consider using video for customer service. According to Bain and Co., a 5% increase in customer retention can increase a company’s profitability by 75%. A study from Invodo also indicates that 52% of consumers who watch product videos say those videos make them more confident…
More and more products are online or software, which can be hard to explain, which is why Revolution Productions offers unique video solutions that easily break down complex ideas or products into something that is easy for viewers to grasp. At the same time, videos offer the imagery and engagement factors that capture the viewers’…
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