Posts Tagged:healthcare


3 Strategies for Making a Healthcare Company Video

In today’s world, digital communication has become an essential part of a company’s growth — even in the healthcare field. It’s now common for consumers to seek medical and health information online. Pew Research Center reports that 72% of Internet users searched for health information online within the past year.     There is an ever-growing…

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Using emotion to connect with video audiences

How to Relate to Your Customers with Web Video

We all want our web videos to generate results, increase website views, and, of course, encourage users to try the product. A good video can do this, but it takes more than just good production, it must also cultivate an emotional appeal. Some companies may be afraid to show a glimpse of casual personality in…

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Using Web Video in the Medical Industry

Using Web Videos in the Medical Industry

In an age where physicians and professionals in the medical industry are largely rated on their patient satisfaction scores, it is critical that they ensure their patients and clients are well-informed and educated regarding their treatments and procedures. According to a study published in the Official Journal of the Society for Academic Emergency Medicine (AEM),…

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