Posts Tagged:email campaign

Ideas on how to implement video into an existing marketing strategy

Fitting Animated Video into an Existing Marketing Strategy

Whether you already have an existing marketing or communications strategy in place or not, incorporating an animated video is not only easy, but the video itself will also extend the legs of your campaign and reinforce your message. The beauty of animation is that you have complete freedom to match the look and feel of…

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video email marketing for mobile

Optimizing Video Email Marketing for Mobile Users

Nowadays, 55% of all email “opens” happen on a mobile device according to research by  Yesmail, and mobile-only viewers grew by 64% during the second half of last year. This means optimizing video email marketing for mobile devices is absolutely critical as these stats are only going to continue to grow. Reading an email that isn’t…

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