3rd December 2012

Whiteboard Animation: How it Simplifys your Message

Today’s video brings us to a topic that we don’t like, but one that many of us have experienced: A car accident that leaves you with forms to file, bills to claim, and general chaos. You might feel like…your world is just turned upside down.

car accident

Everyone has experienced something like this or has gone through this with friends or family. But the complicatedness can be solved. How, you ask? By our client InterResolve! Check out the video to learn more:

As you can see, we used our famous whiteboard animation to create this explainer video. While the product is immensely helpful, it is a bit difficult to explain, because claims, insurance, forms, etc, all of that is not the easiest thing! So, given that, we used very simple animation and color schemes to make the video as clear as possible. We also kept the messaging nice and simple: we can help you with this mess of a car accident! And now, look how happy our simple characters are:

car accident management

We use a distinct red to show what part of the process we cut out: YOU having to talk to solicitors, etc. So now, you can move on! So, do you like our production style? It is a great example of how simplicity really helps showcase your product.

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About the Author

Anish hails from London and holds a degree in software engineering from the University of Manchester. Following his education, he worked for several years in the financial industry as a platform administrator before founding Revolution Productions in 2008. In addition to over seven years of video production, Anish is seen as an industry professional, adding his insight in publications such as VentureBeat, ReelSEO and Wistia.

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