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What are the Best Web Video Hosting Services for Web Applications?

Choosing between web video hosting services for your online video is like picking out a television: not only do aesthetics matter, but functionality and image quality are key. The right TV set can make your living room look elegant and brighten your whole viewing experience, while the wrong one just makes you want to get up…

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Who Does the Talking? Giving Your Video a Voice

As we take you through the steps of how to make online videos that will knock the socks off your competition, another important choice to make with your online video production company is what kind of voice your video will have. This means who does the talking, and here’s a hint: it’s probably not you.…

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How Visual Design affects your Audience in Video

Have you ever been on a website where you can’t figure out how to click the “Help” button or “Logout”? You know why you can’t find those buttons? You guessed it– poor visual design. Websites that have frustrating layouts or complicated arrangements make it annoying for viewers to find what they want. And now imagine…

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How to Produce a Killer Concept for your Online Video

Now that you’re ready to make you promo video, one of the first things you need to do is prepare the concept. While you can get help from your production company, it is essential to have a strong idea about the message you want to convey. You can’t simply say, hey I want a video promoting…

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Really Taking the Plunge: Deciding what Technique to Use in your Explainer Video

So we’ve already told you what an explainer video is, and we’ve already told you why you need to use an explainer video. Now let’s go to the bigger questions of where do I even begin?? Those questions, or sighs of confusion, come up once you’ve decided to actually go forth and make a website…

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Whiteboard Animation: Meet the Inventor of Whiteboard Animation

Whiteboard animation is a growing trend that combines a simple whiteboard background and a (hopefully) creative story. The illustrator or web video presenter will draw on the whiteboard, telling the viewer a narrative, creating a detailed, fun way to explain a product or service. A little history – don’t fall asleep! When you think about…

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So Cool, It’s Contagious: How to Make Your Online Video Go Viral

In the world of social media, going viral is the dream. But unfortunately, explosive popularity is totally unpredictable. We are fickle folk, and we usually don’t even know what we like until it’s thrown at us in auto tune. To survive, web video producers must think like a virus and constantly mutate. It’s hard to…

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Why Home Page Explanatory Videos will ROCK your Website

If you frequently browse web pages in search of cutting edge software or new products, you have probably seen videos pop up describing a company and what they do. Not all websites have these web videos, but lately it has become a growing trend in the online space. If you’re new to the idea, you…

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What is an Explainer Video?

We’ve all seen them. But if you’re not a video insider, you probably didn’t realize that explainer videos are a “thing.” Explainer videos exist to explain how stuff works, but how do you explain an explainer video in the first place? Let’s first look at what goes into web video creation known in other circles…

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